Here at Flow Media Marketing and our other travel brands, including Flow Voyages as well as ManTripping and CruiseWestCoast, we've been using a secret weapon to boost our media profile. Press Ranger is a start-up tool that was created specifically for folks like myself with limited time and limited budget but who have interesting stories to tell. I've personally used several other media database tools like Cision, Meltwater, and MuckRack and while those companies are all good in different areas - none of them were ever intended to be used by small and mid-sized businesses. Press Ranger on the other hand is the brainchild of a serial entrepreneur who saw an opportunity to give folks like us a leg up! That's why I'm so excited to share some of the ways that we use it with our Travel Advisor friends (though it can be used by other businesses as well of course).

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Written by: James Hills

Last Updated: 18 January 2025

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Read more: How Travel Advisors Can Use Press Ranger To Generate Media Attention

Are you a tourism marketer trying to get bloggers to write about your destination? If you are now struggling to get bloggers and social media influencers to write about your destination, you've probably figured out that It's a lot more complicated than you might have originally thought. Gone are the days when you could treat bloggers as amateur writers simply looking for "free vacations". The reality today is that it is harder than ever to get folks to write about you and that's even more true if you fall outside of the 1% of destinations like Hawaii, Chicago, New Orleans, or even Detroit that people already want to tell people about.

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Written by: James Hills

Last Updated: 21 March 2023

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Read more: Five Things Every Travel Blogger Wishes Destinations Would Do To Make Writing About Them Easier

Creating content that ranks highly in search engine results can be daunting for business owners. Understanding what works and doesn’t work when it comes to creating blog content is essential if you want your website to stand out from the competition and make an impact on potential customers. Unfortunately, many SEO agencies position themselves as wizards - rather than chefs and artists. While there are clearly components of website content optimization that may seem magical and are devoted entirely into hacking algorithms, the core concepts are pretty simple. Unfortunately, few search engine optimizers spend the time to communicate this properly to management. In this article, we’ll try to resolve that as we explore some key points business owners need to know about creating blog content that ranks well with search engines.

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Written by: James Hills

Last Updated: 21 March 2023

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Read more: What Business Owners Need To Know About Creating Blog Content That Ranks

Artificial intelligence (AI) has revolutionized how we write and publish articles. AI-generated content can be used to create engaging, thought-provoking pieces that attract readers worldwide. But what if you want your AI-generated article to sound as human-like as possible? This discussion is about more than merely evading "AI writing detector" software and more about writing better content that allows you to connect with your audience better and in a way that ultimately will be rewarded in search algorithms to send you more of an audience that is eager to read what you have to say.

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Written by: James Hills

Last Updated: 19 March 2023

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Read more: What A Writer Can Do To Ensure An AI Generated Article Is As Human Like As Possible

Have you ever stopped to think if the piece of content that you’re reading was written by Artificial Intelligence (AI)? We live in a world where AI is becoming increasingly prevalent, and it can be hard to know when its influence begins and ends. In this article, we will uncover how you can identify whether or not something has been written by an AI-powered program.

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Written by: James Hills

Last Updated: 19 March 2023

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Read more: How To Tell If A Piece Of Content Was Written By AI

Blogger fams are all the rage right now and I have been on my fair share of them through Man Tripping. Most of them are fantastic experiences where I get to network with fellow bloggers and social media "gurus" while producing valuable social media content for the destinations. Almost every trip that I have been on though could have made a greater impact for the destination by following these five tips.

 

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Written by: James Hills

Last Updated: 21 March 2023

Hits: 1062

Read more: Five Tips for Planning an Awesome Blogger Fam Trip