Flow Media Marketing stands at the unique intersection of social influence and authentic storytelling, born from a vision to bridge the gap between brands and digital influencers. Since the late 1990s, before Facebook and Twitter transformed the landscape of digital communication, we've been at the forefront of building meaningful online communities.
Our Founders' Story
James and Heather Hills represent the perfect fusion of marketing expertise and human-centered care that defines Flow Media Marketing. Their journey spans more than two decades of marriage, during which they've transformed personal and professional challenges into stepping stones for success.
James Hills: Marketing Visionary
James brought his extensive corporate marketing experience from leading social media initiatives at Fortune 500 companies including Sears, Kmart, and Staples, as well as lifestyle brands like ProFlowers and Shari's Berries. His expertise in helping people celebrate special moments and connections has shaped our approach to both marketing and content creation.
Heather Hills: Experience Architect
As a former Certified Therapeutic Recreation Specialist, Heather's background in helping patients maintain and restore well-being through recreation and social engagement brings a unique therapeutic perspective to our travel planning and content services. Her expertise in understanding human needs and desires has been instrumental in developing our luxury travel services through Flow Voyages.
Our Integrated Approach
What sets Flow Media Marketing apart is our comprehensive understanding of both sides of the digital marketplace. We don't just consult on social media—we live it through our family of successful brands:
- ManTripping.com: Luxury travel and lifestyle for discerning men
- CouplePlaces.com: Romantic getaways and relationship enrichment
- CruiseWestCoast.com: Expert cruise travel coverage
- MenWhoBlog.com: Male influencer community
- FlowVoyages.com: Bespoke luxury travel planning
These platforms aren't just content sites—they're living laboratories that help us understand audience engagement and provide immediate promotional opportunities for our clients.
Data-Driven Excellence
Our approach to social media marketing is grounded in metrics and measurable results. We believe that effective campaigns must be:
- Guided by comprehensive data analysis
- Measured against clear objectives
- Continuously optimized for performance
- Integrated with overall marketing strategy
Industry Recognition
Our expertise has been recognized by major media outlets including:
- LA Times
- New York Times
- Fox News
- ABC 20/20
These citations validate our position as industry experts in both travel and digital marketing.
Client Success Stories
Our team has successfully led Public Relations, Social Media, and Internet marketing programs for an impressive roster of brands including:
- Lifestyle Brands: ProFlowers, Shari's Berries, Personal Creations, RedEnvelope
- Retail Giants: Sears, Kmart, Staples
- Hospitality Leaders: Chesapeake Bay Beach Club, Tidewater Inn
- Specialty Businesses: DreamArcades, Barrington Pools
The Flow Media Marketing Difference
Our unique value proposition comes from:
- Two decades of online community-building experience
- Data-driven campaign strategies
- Authentic influencer relationships
- Owned media platforms with established audiences
- Therapeutic recreation principles applied to travel and content
- Deep understanding of luxury travel and lifestyle markets
Personal Touch
James and Heather's journey includes overcoming significant challenges—from debt recovery to career transitions, from physical health issues to mental well-being. These experiences inform their approach to both business and client relationships, fostering authenticity in everything we do.
Learn More
For detailed information about our founders, brands, and services, please visit our individual press kits:
- James Hills Press Kit
- Heather Hills Press Kit
- ManTripping Media Kit
- CouplePlaces.com Press Room
- CruiseWestCoast.com Media Center
- MenWhoBlog.com Information
- FlowVoyages.com Corporate Information
